We Animals Media (WAM) documents the lives of animals in the human environment – those used for food, fashion, entertainment, work, religion, and experimentation. Our mission is to bring visibility to hidden animals worldwide through compelling photography and film.
The We Animals Archive is a globally accessible resource that holds thousands of images and video of animal industries around the world. We are continually expanding our Archive with work from our network of global contributors, ensuring that animal stories of our time can be told by media, educators, organizations, policy-makers, and influencers who can help amplify their reach. The archive is, and will remain to be, a free resource to anyone helping animals.
Through our work we aim to build bridges between social movements, mentor the next generation of advocate media makers, and inspire solutions that will result in a kinder and healthier world for all.
For more information on how We Animals Media plans to expand its impact in the years ahead, please explore the We Animals Media 2020-2021 Strategic Plan.
McArthur’s interaction with the monkey and the humans laughing at him planted the seed for her career in photojournalism. Since then, she’s travelled to over fifty countries, documenting animals trapped in the human world: animals in zoos and on factory farms, at animal fairs and in puppy mills, in sanctuaries and circuses; as well as images of the people who stand up for animals.
In 2003, McArthur officially launched the We Animals project. The images and stories of animals that our society tries so hard to keep in the dark have inspired countless others not just to look at these animals, but to truly see them.
In 2013, McArthur was the subject of Liz Marshall’s award-winning documentary, The Ghosts in Our Machine, and in 2014 published her first book, entitled We Animals.
In 2016, McArthur teamed up with Brock University Professor Keri Cronin to launch the Unbound Project, a documentary project recognizing and celebrating women working at the forefront of animal advocacy. Unbound has since come under the We Animals umbrella and continues to tell the stories of women changing the world for animals.
Also in 2016, We Animals became a completely donor-based project, growing into a small organization with the addition of our first staff members. We’re excited to continue on our journey with a growing team and larger, focused projects.
In 2017, McArthur’s second book, Captive, was published. The team launched the We Animals Archive, which allows free use of thousands of images for anyone fighting for animals.
In 2019, We Animals relaunched as We Animals Media (WAM): a media agency focused on the stories of animals trapped in the human world.
Founder and Director
Fundraising and Development Manager
Belinda has been volunteering with animal organizations for 15 years and while her experience is broad, her passion lies with volunteering at farm animal sanctuaries. Belinda has a background in science with a PhD in molecular biology and microbiology, but followed her passion in 2013 and moved to Thailand to work for Soi Dog Foundation, helping stray dogs and cats. Originally from Melbourne, Australia, Belinda now lives in Portland, Oregon, and spends her spare time volunteering at Wildwood Farm Sanctuary, fostering cats and traveling, usually with the aim of seeing wildlife.
Victoria de Martigny
Victoria is a photographer, business consultant, active animal rights activist and a part-time cat wrangler to the plethora of rescue cats who share her Montreal home with her and her husband. She brings more than a decade of experience leading large multi-national corporations through start-up, accelerated growth, acquisition, change and revitalization. Having run her own successful photography business for 12 years, Victoria also possesses an excellent understanding of photography and a proficiency for photographic archiving. She is passionate about the mission of We Animals and grateful for the opportunity to contribute to this important work that both connects us with our fellow earthlings and inspires lasting change.
Photo Editor, Archivist
Vanessa has been a photographer, photo editor and designer for over sixteen years, working closely with Jo-Anne since 2006. Vanessa’s work with We Animals began with implementation of the We Animals Archive but has branched out to include photography, image and video editing, project management, print and web design. Vanessa lives in the Okanagan area of BC, Canada.
Filmmaker and Multimedia Producer
Sarah is a professional event planner and animal advocate. She worked in private member clubs as a senior manager before leaping into the entrepreneurial world, starting Little by Little IC, Canada’s first exclusively vegan event planning business. Sarah now manages various events, projects and fundraising initiatives for animal advocacy organizations and other sustainability-focused groups. She is profoundly grateful to be working with the We Animals Media team, helping shed light on the hidden suffering of animals. In her free time, Sarah loves to be in nature with her wife, tiny human and two energetic dogs.
Director of Communications
Jackie has been crafting and executing brand narratives and communications strategies for more than ten years across a number of lifestyle-related organizations. She brings an MBA in entrepreneurship, a highly collaborative spirit and a dedication to building a more compassionate world to her work with We Animals Media.
Director of Operations
Steve has been a technology consultant and web application developer for two decades, helping teams of all sizes leverage technology to support their businesses and achieve their goals. A pragmatic technophile, Steve is also an avid science fiction writer, living just outside of Toronto.
Social Media Manager
Corinne is a writer based in the U.S. As a journalist, she reported for The Merced (Calif.) Sun-Star, The Virginian-Pilot, and The Washington Post, mostly covering the military. She also writes for non-profits. A native of California, she has worked in the Middle East, Africa and Asia.
Kate has worked in animal protection for 25 years, has authored books, led on successful political campaigns, managed media and PR for international organizations and worked on around 50 undercover investigations. She has been vegan since 1992.
Photojournalist and Filmmaker
Aaron is an environmental photojournalist, filmmaker and TV presenter, specializing in human-animal conflict. He has hosted films across a number of networks and aims to make conservation accessible to all through entertaining and educational content. Aaron is founder and lead investigator at Raise the Red Flag, a global campaign to end cruelty in the Wildlife Tourism industry. His articles and images regularly appear in the international press and have won numerous awards, including the coveted Wildlife Photographer of the Year competition.
“I’m a passionate documentary and narrative film maker with a focus on issues of ethics. I recently received a BAFTA win for my documentary 73 Cows which was a no budget short film. It’s hugely important to me that I work on the right kind of project. Ultimately, films have a huge impact on the world, and the idea that through film I myself could make an impact is the reason I make films.”
Anna is an animal advocate and writer from Sydney, Australia. She worked in social justice and community development programs in Australia, Mexico and Tanzania, before turning her focus to animal rights issues. Through her writing, she hopes to empower others to engage in kinder, more thoughtful relationships with other people, other animals, and the Earth. She is currently travelling around Australia in a van, teaching yoga and writing poetry.
Jessica Scott-Reid is a Canadian journalist and animal advocate. She covers and opines on animal rights and welfare, vegan culture and plant based foods topics for major media across North America, including The Globe and Mail, Toronto Star, New York Daily News, Maclean’s Magazine, CBC, Tenderly Magazine and others. She is a mom to two senior chihuahuas and one small human named Clover Lee.
Photographer, Filmmaker and Activist
Chris is a self-taught photographer and filmmaker based in the UK and Europe. Originally working with organizations like the BBC, the National Trust and Swim England, Chris is now focused on animal protection and veganism, producing short documentaries, undercover investigations and promotional films to help bring about a kinder world. His work has appeared internationally, in more than thirty magazines, and has been exhibited at the BFI in London.
Sayara is a Montreal-based animal advocate and writer. She has worked on social justice issues for a decade and previously worked as the farm animals campaign manager with Humane Society International/Canada. Originally from Australia, Sayara holds a Master of Peace and Conflict Studies from the University of Sydney.